Wednesday, November 04, 2020

Legion sales data for issue #9

Comichron has done their number crunching dealy thing with Diamond and Lunar/UCS data and produced approximate sales charts for September 2020, which includes Legion #9. Still impacted by the Covid shutdown and DC's change in distributors, Comichron has managed to put together some approximate sales numbers for September's books, which, while not exact and calling the sales within a range, is better than we had last month.

Issue 9 was part 2 of the all-star artist lineup. How did that impact sales? Let's see... 

For September, LSH v8 #9 tied for the #62 book overall, with sales somewhere between 27,000-32,000. (I'll use the midpoint of 29,500 here for simplicity.) Other books it tied with in that same range were Joker/Harley Criminal Sanity #5, Batman/Superman #12, Miles Morales Spider-Man #18, Star Wars Bounty Hunters #5, Wonder Woman #763, and Marauders #12. It was tied for the #20 book for DC. Although there were two different covers, they are not broken out here because they were the same price and retailers could order as many as they wanted of each (not limited variants).

Batman 3 Jokers #2 was the top-selling book for the month, selling between 190k and 225k copies (midpoint 207,500).  

Other books that sold higher than LSH in August: 10 different Bat-books (Batman, Joker, Harley, Batgirl, Nightwing, Catwoman), 3 Death Metal, 2 each of Justice League, Superman, and Wonder Woman, and 1 each of DCeased, Batman/Superman and Strange Adventures (the usual suspects, with the extra sales for WW based on her "when is the movie coming out" factor).

So here's what our table looks like now, with the limited insight into sales. Not sure we can trust the issue 8 sales just yet, but issue 9's sales still look remarkably consistent with what we've seen for the entire run so far, both book numbers and relative DC numbers. Interestingly, the market is selling more issues but of fewer titles: there were 25% fewer titles in September compared to March, right before the shutdown, but unit sales are up by about the same amount.

LSH v8 sales and rank

Issue

Total sales
(all covers)

overall #

DC #

#1 book

1

75,611

10

3

138,434

2

35,653

50

17

117,926

3

34,732

44

15

167,377

4

30,675

51

18

190,568

5

29,058

59

18

142,089

6

TBD

23

17

TBD

7

TBD

41

18

TBD

8

Est. 38,000

46

22

Est. 300,000

9

Est. 29,500

Tie 62

Tie 20

Est. 207,500

More data as it becomes available....

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